CEO + PARTNER
Bringing nearly 20 years of public relations experience like, working with some of the most recognizable fashion, beauty, luxury, lifestyle brands and celebrities in the world, Gwen has her polished finger on the pulse of the next big trend.
Ever the entrepreneur, Gwen began her big business path with the smallest business imaginable, the iconic neighborhood lemonade stand. As a child, she would produce makeshift backyard circuses and charge the neighborhood kids to see the big show. There was no stopping her from earning enough money to buy her first Honda scooter, which she purchased using her circus funds and Bat Mitzvah money, only to crash it a week later. An internship while attending F.I.T., with Patricia Field put Gwen on the path to public relations success.
Gwen spent two years as a Senior Account Director at Dan Klores Communication before bursting out of the corporate box to build three successful companies of her own. With her former partner she started FYI Media in 2001 and in 2009, she opened the doors to Wunderlich, Inc. Notable clients include Henri Bendel, Patricia Field, Jo Malone, Maserati, Kelly Osbourne, Camp Beverly Hills, Absolut Vodka, Anthony Nak, the NFL, 1800 Tequila, Dwell Home, astrophysicist Dr. Neil DeGrasse Tyson, and MTV Cribs.
As CEO and founder of Wunderlich Kaplan Communications, Gwen is an expert at crafting and delivering the messages of her brands to the media, investors, and consumers alike. She works tirelessly to secure the top print outlets as well as high profile digital magazines, blogs, and national TV. With a gift of the pen and a flair for the dramatic, she is also a jet setting travel writer, forthcoming author and dog lover. When not securing top media placements, you can find Gwen honing her interior design skills and working on her hilariously outrageous novel.
PRESIDENT + PARTNER
Having founded a successful social media and digital media agency at 26 years old, entrepreneurship and out of the box thinking is part of Dara’s DNA. As an early adopter of social media, Dara combined her fashion and beauty experience to help iconic brands launch and manage their digital strategy. With a keen understanding of what drives, inspires, and influences, Dara creates innovative high impact media campaigns that deliver strong ROI and results that move the needle.
A fresh thinker and well experienced in the business of luxury goods, Dara’s past industry experience includes buying, sales and press for internationally acclaimed brands, launching star-studded events, creating national campaigns, spearheading creative social media activations and executing luxury store openings for companies such as Kiki de Montparnasse and Donna Karan. Other clients have included Naja.co, Roni Blanshay Jewelry, CVS, Pantene, Skype, Laura Mercier, Shiseido, Tumi Luggage and St. Ives.
At Wunderlich Kaplan Communications, Dara focuses on big-picture client strategy, influencer marketing and buzz-generating campaigns as well as acting as the behind-the-scenes expert on top beauty, luxury and lifestyle accounts. Dara is also an established beauty writer, globe-trotting travel editor, jewelry designer and a lover of all things that sparkle! With a strong case of wanderlust, when not working you will find her climbing to the top of a mountain, wandering through an ancient city or exploring a far flung beach.